Tuesday, July 3, 2012
the mike and ike BLOW OFF
Posted by saaara
Anyway: some packages have Ike crossed out-- because he's spending too much time on his grafitti art. Other packages have Mike crossed out-- because he's spending too much time on his music.
The sad truth is...there actually is no Mike or Ike. They're not real people a la Ben & Jerry. The company that owns the brand doesn't even know where the name came from. But regardless, this is a genius marketing campaign, even if it's exactly like the time Ken and Barbie broke up. And of course, the company is doing it to get young people's attention. God, young people get everything!
Also, we were not paid by Mike & Ike to post this. But for the record, I would be down to kill myself slowly with a lifetime supply of their delicious fruit candy.